Thank you for offering to share your java lifestyle with us. This survey should take just a cupful of minutes to complete and will help us build a better Club Senseo® for coffee lovers everywhere. When you're through, it's our pleasure to offer you a $1.00 off downloadable coupon you can use towards your next purchase of gourmet Senseo® pods. Enjoy!

Required fields are marked with an asterisk (*)

*1. Do you currently use your Senseo® machine?

Choose One Yes No N/A

Why not?

*2. How long have you owned your Senseo® machine?

Choose One 0-6 Months 7-12 Months More than 1 year, but less than 2 years More than 2 years, but less than 3 years More than 3 years N/A

*3. Where do you typically buy your coffee pods? (Please check all that apply.)

Amazon
Target
Grocery store
Senseo®Store.com
Other *(please specify)

*4. How often do you use your Senseo® machine?

Choose One Every day 3-4 times per week 1-2 times per week A few times per month Once a month Once in three months N/A

*5. How many Senseo® pods do you use in an average week?

Choose One 1-2 3-4 5-7 8-9 10 or more N/A

*6. How many cups of non-Senseo® coffee do you consume at home in an average week?

Choose One 1-2 3-4 5-7 8-9 10 or more N/A

*7. How many times in an average week do you buy coffee at a coffee shop?

Choose One 1-2 3-4 5-7 8-9 10 or more N/A

*8. What types of coffee machines do you own? (Please check all that apply.)

Senseo® machine only
French press
Espresso machine
Drip-coffee machine
Other single-serve coffee

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*9. When do you usually drink your coffee? (Please check all that apply.)

In the morning, when getting ready
In the morning, with breakfast
Mid-morning
Lunch time
Afternoon
With dinner
After dinner
N/A


*10. Which scenario best describes your most common in-home coffee drinking experience?

Choose One With a meal With friends and family between or after meals When relaxing on my own N/A

*11. Which aspects of Senseo® coffee and machines appeal most to you?
      (please check all that apply)


Senseo® is a high-quality coffee
Comes in a variety of flavors
The Senseo® machine consistently makes a fresh cup of coffee
The Senseo® machine is fast, easy to use
I like that I can customize my cup - I can get exactly the cup of coffee I want, every time
I can make just one cup of coffee
Other *(please specify)

*12. Please rate how satisfied you are with Senseo on a scale from 1 to 5
      (1 = not at all satisfied, 5 = extremely satisfied)


Machine
1 2 3 4 5 N/A

Pods
1 2 3 4 5 N/A

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*13. Have you ever told friends or family members (outside of your own household)
      about Senseo® coffee?

Choose One Yes No Don't remember

*14. What types of Senseo® coffee do you prefer?
      (please check all that apply)


Espresso
Cappucino
Origins
Flavored coffee (e.g., vanilla, hazelnut, etc.)
Tea pods
N/A


*15. Do you consider yourself any of the following?
      (please check all that apply)


Health-conscious
A gourmet
Interested in organic products
Eco-friendly
N/A


*16. What is your gender?

Choose One Female Male

*17. What is your age?

Choose One Under 18 18 - 24 25 - 29 30 - 34 35 - 39 40 - 44 45 - 49 50 - 54 55 - 59 60 - 65 66 or older I'd prefer not to answer

18. In order to provide you with more relevant message and offers from Senseo®,
      please provide your home address. (optional)

*First Name
*Last Name


Address


Address Line 2


City


State
Choose One Alabama Alaska Arizona Arkansas California Colorado Connecticut Delaware Dist of Columbia Florida Georgia Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Ohio Oklahoma Oregon Pennsylvania Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Washington West Virginia Wisconsin Wyoming *Zip
Country
United States Canada

*19. Email Address

*Email

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